Thursday, June 13, 2002

Marketing mailer I got today: "You'll hit the mark every time with new products such as sleeveless t-shirts for hip Gen-Xers."

Whoever wrote that, please take a minute and evaluate yourself. What were the series of life choices that led you to the point where you felt comfortable writing a sentence like that, whose very existence is an affront to each and every mammal on this planet? There is nothing hip about sleeveless T-Shirts or, for that matter, the term "Gen-Xer", and I think you knew that when you wrote this verbal infection.

I mean can you imagine a gang of 45 year olds in corporate-themed sleeveless T-Shirts? If hip has an opposite, that would be pretty much it.


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